Where ecology meets economy
Eosta was founded in the Netherlands in 1990, by current CEO Volkert Engelsman and his college friend Willem van Wijk. The company name Eosta was derived from "Eos", the Greek goddess of sunrise. The idea of sunrise symbolises how the company is founded anew every day, by combining two worlds: social idealism and commercial realism. Eosta's logo, displaying the colours of the rainbow, reflects the same symbolism: according to Goethe, the rainbow emerges where light and dark meet and intertwine.
In the past decennia, Eosta has grown to be the international company it is today. Eosta represents more than a thousand organic and bio-dynamic growers in six continents, reaching consumers throughout Europe and far beyond. The head office with adjacent logistic facilities is located in Waddinxveen, the Netherlands.
It has always been Eosta's intention to communicate the value of organic farming for society with consumers, in order to create added value for the growers. From 2004 onwards this view has lead to the development of "trace & tell" trademark Nature & More and the integrated communication and evaluation tool for sustainable food production, the Sustainability Flower.
Nature & More is a transparency system for organic food that reaches beyond Eosta. Companies that wish to provide more transparency to consumers about food, are invited to make use of the Nature & More system and the Sustainability Flower tool.
One of the tools that Nature & More developed in cooperation with Soil & More, is the Sustainability Flower Quick Assessment, which evaluates the achievements of the grower according to nine ecological and social dimensions, in accordance with GRI Guidelines. The assessment involves a one day assessment at the grower and results in a score on each of the nine dimensions, including a water footprint and carbon footprint, as well as practical recommendations to improve production and sustainability simultaneously.