Tony's Chocolonely (The Netherlands)
'crazy about chocolate, serious about people'
A 100% slave-free chocolate industry – that’s their goal. It’s the reason they created Tony’s Chocolonely. And it’s their mission to make other people as passionate about 100% slave-free chocolate as they are. Tony's Chocolonely is a 100% slavery free chocolate chain. They are crazy about chocolate and serious about people, purchasing their cocoa directly from farmers in Ghana and Ivory Coast.
"We are growing, and we are influencing, but we cannot achieve a 100% slave-free chocolate industry all on our own. We have achieved what some said was impossible and it’s proof a viable alternative to the current system exists. 100% Slave-free chocolate is possible! And we want to inspire others to copy us. We regularly and openly share our business model and best practices with other chocolate makers, even direct competitors, if it will nudge them towards 100% slave-free chocolate. We are living proof that you can establish a fair, honest and profitable chocolate business in West Africa. Now we need others to follow in our wake, and for you to help us spread the word."